Naayak Pre-Release Collections:Famous producer Dil Raju picked up the Screening rights in Nizam for a whopping price in excess of Rs 11 Crores, the highest ever for that region. Universal Media, which produced two of the big back-to-back- blockbusters of 2012, Julayi and Cameraman Gangatho Rambabu, is releasing the film in USA. Telugu Global Movies hold the Gulf Screening Rights while Errabus Movies hold the UK & Europe Screening rights for a Fancy Price. The Tamilnadu Rights were sold for 60 Lakhs which is record price for any Telugu movie in that state and Karnataka Rights were sold for a price of about Rs. 4.14 Crores by Gayatri Films. The films Guntur area rights are sold for Rs. 3.75 crores which is all time highest price for any movie in this region, which was earlier held by Seethamma Vakitlo Sirimalle Chettu for Rs.3.50 crores. The Satellite rights were bought by Gemini TV for a fancy prize of INR 7.5 - INR 8 Crores. The South Africa Rights were bought by SATS and theatrical rights for the region of Australia and New Zealand are bought by 24 Crafts Pvt Ltd for INR 23 lakhs.
The Hindi Satellite rights were sold for INR 3.5 Cr which is the highest ever for a Telugu film.